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Frustration!
So, you bought a bargain bottle, got it home and it tasted like paint thinner? Dang! How about that high-priced, highly rated vintage the reviewers loved only to find that you've tasted better for far less? Expensive Dang! Enough is Enough! We got tired of that too, and decided to do something about it. So we invented SavvyTaste, a free social network for wine lovers. Think of us as FaceBook for wine, only beefed up with our powerful, user-controlled system to match wine drinkers with bottles they will like. SavvyTaste starts working when you search the database and find a wine you like. The "Find Similar Wines" button, then matches other wines to your palate. Ratings That Reflect YOUR Tastebuds Because SavvyTaste ratings are generated by people like you, our system reflects the entire spectrum of preferences found in the general population rather than reviewers who all have similar tastes which may not reflect yours. This corrects for genetic, environmental and experiental differences responsible for so many frustrations at every price point. Tiny Efforts, Huge Results Because our small (but growing) database contains user opinions, this means that when we each make a tiny effort -- like rating a wine every now and then -- it helps puts everyone on the road to eliminating the expensive uncertainty, frustration and disappointment of paying our good money on wine we don't like. Share With Friends, Family, Connect With Similar Palates Because all the wines you rate automatically appear in your profile under “My Wines," you can share your picks and pans with friends, family and new community members who share your taste. Get Started! Create your FREE account now. WHO NEEDS SAVVYTASTE? The enormous number of wines available means that only a small percentage of them are ever evaluated by wine reviewers. Reviewers tend to cater to "connoiseurs" by concentrating on wines at higher price points. For the most part, they provide no information about high-quality "bargain" bottles. But regardless of the wine's price point, variations in personal taste preferences means that a reviewer's preference frequently does not match that of the purchaser. A consumer who dislikes a $5.99 bottle may be mildly disappointed, one who is finds a $20, $40 or $90 bottle unsatisfactory is an unhappy camper indeed. This means that most wines have never been rated. Those that have been rated will be evaluated by reviewers whose taste preferences do not match the entire market. Wine sales -- indeed the entire size of the American wine market -- have been crippled and capped because most consumers find it a high-stress, hit-or-miss proposition with a far lower probability for success than other beverages or food products. By tapping into the power of "crowdsourcing," SavvyTaste's system harnesses the full spectrum of taste preferences for rating and connects those wines with people who will like them,
670 West Napa Street, Suite H, Sonoma, CA 95476 Email:lew@savvytaste.com
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